I think that these days, everybody’s digital graphics look exactly the same. They all have the cutout trees, desaturated people and so forth. I think sketches really convey more emotion and add a personal style to a rendering. Let’s face it, by now everybody knows sketchup and photoshop to the point where renderings are boring. It’s time to go back to hand graphics in a new way. Throw out the standards from the 1950s and experiment with analog media instead of digital media. Give clients not just a perspective of the design on a 24×36 board but a piece of artwork they can hang on their walls as part of your design package. Just my thoughts.
